WHO IS JACK HARLOW? THE NEXT DRAKE?

WHO IS JACK HARLOW? THE NEXT DRAKE?

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BUT WHO IS JACK HARLOW? THE NEXT DRAKE?

Today we invite you to talk about an American rapper who is making more and more circles. Rapper Jack Harlow who could be the next megastar to take over from Drake

Drake has dominated the almost undivided rap world for 10 years now and it seems time to find heirs. Jack Harlow could well be a candidate for this title. Indeed this young rapper who started to take the mic in 2015 in his hometown of Kentucky begins to make noise since the success of his title What’s Poppin. The track went so well that he was able to do a remix with Da Baby Tory Lanez and the man who blew Drake’s career: Lil Wayne.

Good morning all ! Today we invite you to talk about an American rapper who is making more and more circles. Rapper Jack Harlow who could be the next megastar to take over from Drake

Drake has dominated the almost undivided rap world for 10 years now and it seems time to find heirs. Jack Harlow could well be a candidate for this title. Indeed this young rapper who started to take the mic in 2015 in his hometown of Kentucky begins to make noise since the success of his title What’s Poppin. The track went so well that he was able to do a remix with Da Baby Tory Lanez and the man who blew Drake’s career: Lil Wayne.

Since the career of Jack Harlow has literally exploded. It was signed by Dj Drama and has the support of Diddy. And very often when you are signed to Dj Drama success is no longer very far. He has since released two Sweet Actions albums and especially Thats What They All Say with the superb title Tyler Herro:

Jack Harlow’s ambition

Each year, new faces emerge from the American continent. Some remain in the so-called “one hit wonder” status. Others manage to pass this milestone, marking their passage. Jack Harlow has the ambition and determination to leave an imprint on American rap. And that’s good, he just released his first album, Thats What They All Say.

Passion above all

It is often said that adolescence is a crucial stage that will guide our choices and our musical tastes. Jack Harlow will not have missed it. It was between two games of Guitar Hero that he came up with the idea of ​​plugging the in-game microphone into a computer to start rapping. And like most young people who are trying to make a name for themselves at this age, what better way than to distribute its services in its college?

One thing leading to another, Jack will begin to make a small fame in the world of rap. But more and more talented little artists are emerging. The challenge will therefore be to do well. It is then in 2015 that the rapper from Atlantic Records will release his first project, a mixtape called Handsome Harlow EP. This project of 4 titles will be based on the will to succeed on the part of the artist. Productivity will be essential for Jack Harlow who will release one project per year. This steady productivity will contribute to its ascent from 2016 to 2020. The release of these five mixtapes will satisfy its fanbase and attract the curiosity of listeners, especially on SoundCloud, which brings another way of listening to music.

As we know, SoundCloud has allowed the development of a generation of young artists (XXXtentacion, Lil Tecca…). Although offering more visibility for Jack, the turning point in his career came 5 years later with an unexpected hit.

The turning point “What’s Poppin? “

What about this title which introduces its latest project? Other than that he literally turned the US rap world upside down in 2020? Jack Harlow will create his first hit on a very breathtaking instrument from the talented producers Jestonmade and Pooh Beatz. The very rhythmic and euphoric aspect of the production will totally match the rhythmic flow of the rapper from Kentucky. The title will quickly go viral, especially on the TikTok platform. Like any good hit, this song needed a music video to match its impact. And who better than acclaimed nugget finder and director Cole Bennett to produce this clip? Of course, the punching power of Lyrical Lemonade allowed the artist to show the full extent of his talent to a wider audience, listener and artist alike.

This chain of events will allow the young rapper to enter the prestigious Billboard Hot 100 list. This is where things accelerate for Jack. He was invited to Jimmy Fallon’s The Tonight Show where he performed his hit live. This will eventually lead him to collaborate with Tory Lanez, DaBaby and Lil Wayne on the remix of the flagship song. The collaboration with DaBaby is not trivial when you consider that producer Jetsonmade produced two of his hits, “BOP” and “Suge”. The track had such an impact in 2020 that it can even be found in Call of Duty: Warzone as vehicle music.

“What’s Poppin? “Literally turned the artist’s career upside down. The views on Youtube don’t lie. Before the single was released, Jack Harlow’s music videos barely exceeded 5 million views. The hit and its remix now have more than 200 million views.

Jack Fresharlow

Each year, the XXL Freshman List brings together new nuggets to follow during the year. A little reminder: if you’ve ever forgotten the class of 2016, we found there in particular Lil Uzi Vert, 21 Savage, Lil Yachty with a legendary cypher complement.

Called the revelation of the year, it was therefore logical that the famous XXL magazine included it in this prestigious list. At his side, this promotion contains big names like NLE Choppa, Lil Tjay, Polo G or Rod Wave. In this cypher, we find him alongside Lil Keed and Polo G on a Jetsonamde prod. Much more than just a collaborative piece, the cyphers are a performance demonstration where everyone tries to be the best. And in the end, Jack is doing really well and has shown that he still has everything to prove.

                             “Those who hate me the most are like me”

JACK HARLOW – TYLER HERRO

Break the glass ceiling of the “one hit wonder”

Despite a big hit and big performances on his recent singles, we have heard very little about Jack Harlow in France. On the media level, it is less the focus of the news compared to others. However, Thats What They All Say represents a real turning point for his career. The major challenge: to go beyond the “one hit wonder” mark and prove to listeners that he will have to be counted on in the future. If this first opus is well received, the young rapper of 22 years will have succeeded in his bet. However, if the album turns out to be a disappointment, it risks attracting criticism and failing to take that essential step in the rest of his career.

As he puts it so well in the last track “Tyler Herro”, “those who hate me the most are like me”. As we know, white rappers are often – and stupidly – compared to Eminem. Certainly, if Slim Shady was an exception, it was because he did not neglect this skin color, which Jack Harlow also does. However, from Mac Miller to Post Malone via Machine Gun Kelly or even G-Eazy, many white artists have succeeded.

However, when talent is present, it can break down all barriers in music. In an interview with US media Complex, Cypress Hill member B-Real said “Jack Harlow is his new favorite rapper.” This recognition he has with some big names in the industry must now extend to listeners. Now he has to prove that he has his place and that he is not just a “one hit wonder”.

Nowadays, it has become more difficult for young artists to maintain a headlining place in the rap world. Listeners quickly tire of what is offered to them and being able to maintain such a status is not given to everyone. And some fears may emerge about his future. Jack could have been satisfied with the recipe that blew him up, him and his hit, playing the easy card. The risk is that he will become a “one hit wonder” like Desiigner.

Thats What They All Say…

Aware of the criticisms towards him, Jack Harlow does not however intend to remain on his achievements. To be a “one hit wonder”? That’s what they all say. To counter the less convinced, he released “Tyler Herro”, a title on which he gives off a very different flow from that of his global hit. Despite low expectations for the track, audiences were pleasantly surprised by the artist’s proposal. Today, the release of his debut studio album Thats what They All Say wants to prove he has what it takes to last.

This 14-track album has everything to seduce. Collaborations are a reflection of a character who sets no limits. Lil Baby and Big Sean’s rap, Adam Levine’s pop, Bryson Tiller and Chris Brown’s RnB, the musical mix is ​​huge. The Kentucky native does not forget where he came from and once again brings back his compatriot Est Gee, who was already present in 2019 on Confetti. Jack Harlow even gives himself the privilege of hosting one of the men behind Aaliyah’s hits, Lil Wayne or Drake, Mr. Static Major. The choices of the featurings are consistent. Lil Baby can, for example, bring a hit to the project where Bryson Tiller will lead Jack to look for more melancholy or even old school melodies.

The tracklist announcement was accompanied by the music video “Way Out” with Big Sean, increasing the hype for the project. I’m really curious to see what the artist will come up with, hoping that he doesn’t fall too much into redundancy while still delivering a coherent project. Now the artist has all the keys in hand to make a name for himself over time. It remains to be seen whether he will succeed where others have failed. But envy and his talent are undeniable assets that cannot be taken away from him.

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